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Web3-based MusicPlatform Audius Confirms Integrating TikTok

Web3-based platform Audius announced the availability of its streaming music application to TikTokers. Audius’ statement on February 23 revealed that the platform users could utilize their Tik Tok profiles. 

TikTokers to Tap Audius Streaming Services

Audius revealed that TikTokers could access the application and utilize the streaming services’ songs in their vlogs. The integration offers Audius increased geographical presence as users can incorporate the songs within videos uploaded on the social media platform. 

The Web3 platform Audius assured its music streaming users that it would extend support to the Tik Tok social media platform. The Thursday update revealed that the integration would allow new Audius users to become account holders by linking the TikTok profile. Doing so would allow listeners to automatically retain their social media platform handle and information the Audius. Also, one can import the TikTok verification status to the web3-based Audius. 

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The firm stated that users could share the songs streamed from the Audius platform within their TikTok videos.

TikTok Amplifies Coverage of Audius

The popularity of TikTok sounds in the application would benefit the creators by making the video viral. The head of product development at Audius, Forrest Browning, considered the integration as likely to amplify the coverage of Audius. |

Browning portrayed the Audius-TikTok integration as opening the doors for video creators to interact with an expanded audience while attracting celebrities’ attention. He observed that TikTok has recently transformed into a social-media juggernaut attracting masses that would benefit the Audius ecosystem. 

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Browning restated that experiences and products considered beneficial to the artists translated the positive returns to the Audius community. Allowing TikTokers to import and retain verified status within the Audius platform makes it possible to attract a huge talent group. 

TikTok Triggered AUDIO’s Price Rally

Audius’ partnership with the TikTok social media platform traces to August 2021, when the Web3-based streamers would upload music to the application sound library. The news of the integrated feature triggered a price rally for the Web3 native token AUDIO. 

Riding on the news of successful integration, AUDIO’s market capitalization realized $1 billion in hours. The upsurge in price was short-lived as the token price plummeted by 90% to currently hovering around $0.32.

Previously, Audius has gained popularity to levels of courting the attention of notable musicians, including Katty Perry, Chainsmokers, and Nas. 

The popularity saw the musicians raise $5M in the funding round that ended in September 2021. Speculators are considering that the integration with TikTok would likely match the price rally witnessed in 2021. 

AUDIO Market Outlook

The announcement of Audius-TikTok integration influences the marketing performance of the Web3 platform native token AUDIO. At press time 17:28 UTC, AUDIO is exchanging hands at $0.3622, 2% up in the past 24 hours.

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AUDIO market capitalization has increased by 2% to realize $ 354.9 million, as illustrated in Coinmarketcap data. Its daily trading volume declined by 71% to $62 million. Centralized crypto exchanges retain dominance with $61.3 million daily volume compared to $847,137 for the decentralized platforms.

A scrutiny of AUDIO performance, as outlined in CoinGecko data, shows that the token tested $0.367054 before retreating to $0.337122. Its current price is exchanging 92.67% low than its all-time high of $4.95 on March 27, 2021.

 


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Stephen Causby

Stephen Causby is an experienced crypto journalist who writes for Tokenhell. He is passionate for coverage in crypto news, blockchain, DeFi, and NFT.

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