Binance, the biggest cryptocurrency exchange in the world, has announced its new worldwide marketing campaign. Following the announcement of his collection of NFTs in partnership with Binance, Cristiano Ronaldo will be the central point of the campaign.
A New Era For Web3 And Football
Market stakeholders and experts have continually appraised the connection between the football game and Web3. Several reports have in fact been made. One such report is that of the famous crypto exchange, KuCoin, which, in light of the FIFA World Cup, has unveiled “Shoot to Win Goal.”—an event spanning over four days.
In this light, Binance, one of the world’s largest and leading cryptocurrency exchanges, has announced its plans for a global marketing campaign in partnership with the famous football star, Cristiano Ronaldo.
The background set for football in the Web3 world does not entirely make Binance’s announcement a rarity. In fact, Binance had earlier this week announced an NFT collection that are digital miniatures of the football player. The collection is to be launched by 09:00 UTC today, November 18.
The collection will have animated statutes that are seven in number. Each NFT is unique and will be classified into a level in accordance with its uniqueness. There are four levels in this regard, ranging from the normal unique level to “super super rare” (SSR).
Also read:Also, there are benefits that are open exclusively to the holders of the NFTs. Ranging from a heartfelt message from the football star, Ronaldo, to access to very juicy giveaways, the deal sounds really irresistible.
There is no doubt that this partnership is directed at the fan base of the star player, Ronaldo, and as such, it is a calculated move to push for a large influx of football lovers into the Web3 space.
Cristiano Ronaldo To Usher In Fans To Web3
During an interview session with Cristiano Ronaldo, the football legend admitted that he is seizing this opportunity to welcome his large base of fans into the world of Web3 through the use of his NFTs.
According to him, this is a window to reward his fans for their continued love and support and also a chance for him to share some sort of quality connection with them.
It appears as if this partnership between the biggest crypto exchange and football legend Cristiano Ronaldo signals a new phase in the worlds of Web3 and football altogether.
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